Root, Inc. (ROOT) Insider Trading

Last 12 months

Insiders sold $3.11M and bought nothing on the open market.

81% of the selling was scheduled in advance under 10b5-1 plans. Director Doug Ulman sold $593k on Mar 9, 27% of their stake, outside a plan. The last open-market buy by an executive or director was in Nov 2023.

Net open-market

−$3.11M

0 buys · 13 sales

Under a 10b5-1 plan

81%

of the value sold

Insiders who bought / sold

0 / 4

executives and directors

Last open-market buy

Nov 2023

Nov 14, 2023

Get an email when ROOT's executives or directors buy, or make a large sale outside a plan.

Trades · last 2 years

Date	Insider	Trade	Shares	Price	Value	Of their stake	Filing
May 15	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	1,606	$55.96	$90k	2.3%	Form 4
May 12	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	1,706	$55.74	$95k	2.4%	Form 4
Apr 7	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	1,706	$44.35	$76k	2.3%	Form 4
Apr 2	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	4,112	$42.33	$174k	5.3%	Form 4
Mar 20	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	3,990	$44.78	$179k	4.6%	Form 4
Mar 17	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	3,990	$45.00	$180k	4.4%	Form 4
Mar 12	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	3,900	$43.61	$170k	4.2%	Form 4
Mar 10	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	3,900	$44.97	$175k	4.0%	Form 4
Mar 9	Doug Ulman Director	SoldNo plan	13,152	$45.11	$593k	27%	Form 4
Mar 5	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	3,900	$48.05	$187k	3.8%	Form 4
Mar 3	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	3,900	$47.88	$187k	3.7%	Form 4
Dec 10, 2025	Mahtiyar Bonakdarpour President and CTO	Sold10b5-1 plan	5,750	$83.00	$477k	1.4%	Form 4
Dec 10, 2025	Alexander E. Timm Chief Executive Officer	Sold10b5-1 plan	6,336	$83.00	$526k	4.0%	Form 4
Sep 2, 2025	Mahtiyar Bonakdarpour President and CTO	Sold10b5-1 plan	5,750	$89.74	$516k	1.3%	Form 4
Sep 2, 2025	Alexander E. Timm Chief Executive Officer	Sold10b5-1 plan 4 parts	10,861	$88.88 average	$965k	6.4%	Form 4
Jun 16, 2025	Jonathan Allison Chief Administrative Officer	Sold10b5-1 plan	2,500	$149.16	$373k	4.6%	Form 4
Jun 11, 2025	Julie Szudarek Director	Sold10b5-1 plan	1,500	$155.00	$233k	11%	Form 4
Jun 5, 2025	Jerri Devard Director	SoldNo plan	1,895	$141.50	$268k	9.3%	Form 4
Jun 5, 2025	Julie Szudarek Director	Sold10b5-1 plan	2,790	$133.80	$373k	17%	Form 4
Jun 5, 2025	Beth A Birnbaum Director	Sold10b5-1 plan 11 parts	2,852	$138.33 average	$395k	17%	Form 4
Jun 2, 2025	Alexander E. Timm Chief Executive Officer	Sold10b5-1 plan 2 parts	8,290	$130.60 average	$1.08M	4.7%	Form 4
Jun 2, 2025	Mahtiyar Bonakdarpour President and CTO	Sold10b5-1 plan	5,256	$130.60	$686k	1.2%	Form 4
Apr 30, 2025	Meyer Malka Large holder	SoldNo plan 3 parts	225,000	$135.81 average	$30.6M	31%	Form 4
Apr 1, 2025 – Apr 2, 2025	Alexander E. Timm Chief Executive Officer	Sold10b5-1 plan 2 parts	8,497	$126.02 average	$1.07M	4.6%	Form 4
Apr 2, 2025	Mahtiyar Bonakdarpour President and CTO	Sold10b5-1 plan	5,515	$124.78	$688k	1.2%	Form 4
Mar 24, 2025	Doug Ulman Director	Sold10b5-1 plan	2,000	$175.00	$350k	11%	Form 4
Mar 13, 2025	Doug Ulman Director	Sold10b5-1 plan	4,000	$138.53	$554k	19%	Form 4
Nov 19, 2024	Jonathan Allison Chief Administrative Officer	SoldNo plan	4,000	$100.00	$400k	6.2%	Form 4
Nov 18, 2024	Julie Szudarek Director	SoldNo plan	2,000	$96.33	$193k	12%	Form 4
Nov 7, 2024 – Nov 11, 2024	Bullfrog Capital, L.p. Large holder	SoldNo plan 18 parts	395,261	$82.00 average	$32.4M	100%	Form 4
Nov 7, 2024	Jonathan Allison Chief Administrative Officer	SoldNo plan	5,500	$78.70	$433k	7.8%	Form 4
Oct 31, 2024	Meyer Malka Large holder	SoldNo plan 12 parts	50,959	$84.78 average	$4.32M	54%	Form 4

May 1510b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 1,606 at $55.96
$90k
2.3% of stake
May 1210b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 1,706 at $55.74
$95k
2.4% of stake
Apr 710b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 1,706 at $44.35
$76k
2.3% of stake
Apr 210b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 4,112 at $42.33
$174k
5.3% of stake
Mar 2010b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 3,990 at $44.78
$179k
4.6% of stake
Mar 1710b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 3,990 at $45.00
$180k
4.4% of stake
Mar 1210b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 3,900 at $43.61
$170k
4.2% of stake
Mar 1010b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 3,900 at $44.97
$175k
4.0% of stake
Mar 9No plan
Doug Ulman
Director · sold 13,152 at $45.11
$593k
27% of stake
Mar 510b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 3,900 at $48.05
$187k
3.8% of stake
Mar 310b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 3,900 at $47.88
$187k
3.7% of stake
Dec 10, 202510b5-1 plan
Mahtiyar Bonakdarpour
President and CTO · sold 5,750 at $83.00
$477k
1.4% of stake
Dec 10, 202510b5-1 plan
Alexander E. Timm
Chief Executive Officer · sold 6,336 at $83.00
$526k
4.0% of stake
Sep 2, 202510b5-1 plan
Mahtiyar Bonakdarpour
President and CTO · sold 5,750 at $89.74
$516k
1.3% of stake
Sep 2, 202510b5-1 plan
Alexander E. Timm
Chief Executive Officer · sold 10,861 at avg $88.88
$965k
6.4% of stake
Jun 16, 202510b5-1 plan
Jonathan Allison
Chief Administrative Officer · sold 2,500 at $149.16
$373k
4.6% of stake
Jun 11, 202510b5-1 plan
Julie Szudarek
Director · sold 1,500 at $155.00
$233k
11% of stake
Jun 5, 2025No plan
Jerri Devard
Director · sold 1,895 at $141.50
$268k
9.3% of stake
Jun 5, 202510b5-1 plan
Julie Szudarek
Director · sold 2,790 at $133.80
$373k
17% of stake
Jun 5, 202510b5-1 plan
Beth A Birnbaum
Director · sold 2,852 at avg $138.33
$395k
17% of stake
Jun 2, 202510b5-1 plan
Alexander E. Timm
Chief Executive Officer · sold 8,290 at avg $130.60
$1.08M
4.7% of stake
Jun 2, 202510b5-1 plan
Mahtiyar Bonakdarpour
President and CTO · sold 5,256 at $130.60
$686k
1.2% of stake
Apr 30, 2025No plan
Meyer Malka
Large holder · sold 225,000 at avg $135.81
$30.6M
31% of stake
Apr 1, 2025 – Apr 2, 202510b5-1 plan
Alexander E. Timm
Chief Executive Officer · sold 8,497 at avg $126.02
$1.07M
4.6% of stake
Apr 2, 202510b5-1 plan
Mahtiyar Bonakdarpour
President and CTO · sold 5,515 at $124.78
$688k
1.2% of stake
Mar 24, 202510b5-1 plan
Doug Ulman
Director · sold 2,000 at $175.00
$350k
11% of stake
Mar 13, 202510b5-1 plan
Doug Ulman
Director · sold 4,000 at $138.53
$554k
19% of stake
Nov 19, 2024No plan
Jonathan Allison
Chief Administrative Officer · sold 4,000 at $100.00
$400k
6.2% of stake
Nov 18, 2024No plan
Julie Szudarek
Director · sold 2,000 at $96.33
$193k
12% of stake
Nov 7, 2024 – Nov 11, 2024No plan
Bullfrog Capital, L.p.
Large holder · sold 395,261 at avg $82.00
$32.4M
100% of stake
Nov 7, 2024No plan
Jonathan Allison
Chief Administrative Officer · sold 5,500 at $78.70
$433k
7.8% of stake
Oct 31, 2024No plan
Meyer Malka
Large holder · sold 50,959 at avg $84.78
$4.32M
54% of stake

How to read this. Insiders sell for many reasons: taxes, diversifying, a house. Open-market buys are rarer and say more. A 10b5-1 plan is a trading schedule set up months in advance, so those sales were not timed on news. Large holders (funds and 10% owners) are listed under Everything but not counted as insiders. If you own or watch ROOT, we send a push when an executive buys or makes a large sale outside a plan.

Source: SEC Form 4 filings, filed within two business days of each trade and checked for new ones every hour.

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Spot a number that looks wrong? Check it in ROOT's SEC filings or

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Data sourced from SEC EDGAR filings and third-party price providers. Scores, valuations, and metrics are algorithmic estimates. This is not investment advice. See our Terms and Methodology.

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