Celsius Holdings Inc. (CELH) Insider Trading

Cluster buy

3 insiders bought $1.83M of their own stock in 6 days.

Open-market purchases by executives and directors between Sep 10 and Sep 15. Buying is rarer than selling and says more, but it is one input, not a verdict.

Net open-market

+$3.05M

8 buys · 1 sale

Under a 10b5-1 plan

of the value sold

Insiders who bought / sold

4 / 1

executives and directors

Last open-market buy

Sep 2026

Sep 15, 2026

Get an email when CELH's executives or directors buy, or make a large sale outside a plan.

Trades · last 2 years

Date	Insider	Trade	Shares	Price	Value	Of their stake	Filing
Sep 15	Hal Kravitz Director	Bought	12,000	$28.00	$336k	5.3%	Form 4
Sep 14 – 15	Damon Desantis Director	Bought 2 parts	36,000	$27.78 average	$1M	1.3%	Form 4
Sep 10	John Fieldly Chief Executive Officer	Bought	18,000	$27.44	$494k	1.9%	Form 4
May 22	Hal Kravitz Director	Bought	8,400	$29.73	$250k	3.8%	Form 4
May 22	John Fieldly Chief Executive Officer	Bought	8,475	$29.36	$249k	0.9%	Form 4
May 21	Eric Hanson President & COO	Bought	7,500	$29.04	$218k	11%	Form 4
Mar 2	Joyce Russell Director	SoldNo plan	2,880	$51.31	$148k	13%	Form 4
Nov 13, 2025	Hal Kravitz Director	Bought	10,000	$45.24	$452k	4.9%	Form 4
Nov 12, 2025	Eric Hanson President & COO	Bought	4,558	$43.93	$200k	9.7%	Form 4
Oct 16, 2025	Jarrod Langhans Chief Financial Officer	Sold10b5-1 plan	5,000	$65.00	$325k	4.8%	Form 4
Oct 10, 2025	William H. Milmoe Large holder	SoldNo plan	40,000	$62.50	$2.5M	15%	Form 4
Sep 3, 2025	Paul H. Storey Chief Supply Chain Officer	SoldNo plan	7,500	$60.93	$457k	16%	Form 4
Aug 18, 2025	Jarrod Langhans Chief Financial Officer	Sold10b5-1 plan	5,000	$60.00	$300k	4.6%	Form 4
Aug 7, 2025	Jarrod Langhans Chief Financial Officer	Sold10b5-1 plan	5,000	$51.18	$256k	4.4%	Form 4
Aug 7, 2025	John Fieldly Chief Executive Officer	Sold10b5-1 plan	143,167	$51.18	$7.33M	14%	Form 4
Jul 31, 2025	William H. Milmoe Large holder	SoldNo plan	100,000	$47.50	$4.75M	0.6%	Form 4
Jul 31, 2025	Deborah Desantis Large holder	SoldNo plan	100,000	$47.50	$4.75M	0.6%	Form 4
Jul 31, 2025	Dean Desantis Large holder	SoldNo plan	100,000	$47.50	$4.75M	0.6%	Form 4
Jul 28, 2025 – Jul 29, 2025	William H. Milmoe Large holder	SoldNo plan 2 parts	200,000	$47.50 average	$9.5M	1.1%	Form 4
Jul 28, 2025 – Jul 29, 2025	Deborah Desantis Large holder	SoldNo plan 2 parts	200,000	$47.50 average	$9.5M	1.1%	Form 4
Jul 28, 2025 – Jul 29, 2025	Dean Desantis Large holder	SoldNo plan 2 parts	200,000	$47.50 average	$9.5M	1.1%	Form 4
Jul 1, 2025	William H. Milmoe Large holder	SoldNo plan 3 parts	300,000	$47.27 average	$14.2M	1.6%	Form 4
Jun 24, 2025	John Fieldly Chief Executive Officer	Sold10b5-1 plan	130,803	$45.00	$5.89M	11%	Form 4
Jun 10, 2025	John Fieldly Chief Executive Officer	Sold10b5-1 plan	132,171	$43.06	$5.69M	10%	Form 4
Mar 11, 2025	Joyce Russell Director	SoldNo plan	4,000	$28.47	$114k	17%	Form 4
Mar 11, 2025	Caroline S Levy Director	SoldNo plan	70,000	$26.84	$1.88M	62%	Form 4
Mar 6, 2025	Paul H. Storey Chief Supply Chain Officer	SoldNo plan	10,188	$25.77	$263k	18%	Form 4
Dec 12, 2024	William H. Milmoe Large holder	SoldNo plan	65,000	$31.15	$2.02M	20%	Form 4

Sep 15
Hal Kravitz
Director · bought 12,000 at $28.00
$336k
5.3% of stake
Sep 14 – 15
Damon Desantis
Director · bought 36,000 at avg $27.78
$1M
1.3% of stake
Sep 10
John Fieldly
Chief Executive Officer · bought 18,000 at $27.44
$494k
1.9% of stake
May 22
Hal Kravitz
Director · bought 8,400 at $29.73
$250k
3.8% of stake
May 22
John Fieldly
Chief Executive Officer · bought 8,475 at $29.36
$249k
0.9% of stake
May 21
Eric Hanson
President & COO · bought 7,500 at $29.04
$218k
11% of stake
Mar 2No plan
Joyce Russell
Director · sold 2,880 at $51.31
$148k
13% of stake
Nov 13, 2025
Hal Kravitz
Director · bought 10,000 at $45.24
$452k
4.9% of stake
Nov 12, 2025
Eric Hanson
President & COO · bought 4,558 at $43.93
$200k
9.7% of stake
Oct 16, 202510b5-1 plan
Jarrod Langhans
Chief Financial Officer · sold 5,000 at $65.00
$325k
4.8% of stake
Oct 10, 2025No plan
William H. Milmoe
Large holder · sold 40,000 at $62.50
$2.5M
15% of stake
Sep 3, 2025No plan
Paul H. Storey
Chief Supply Chain Officer · sold 7,500 at $60.93
$457k
16% of stake
Aug 18, 202510b5-1 plan
Jarrod Langhans
Chief Financial Officer · sold 5,000 at $60.00
$300k
4.6% of stake
Aug 7, 202510b5-1 plan
Jarrod Langhans
Chief Financial Officer · sold 5,000 at $51.18
$256k
4.4% of stake
Aug 7, 202510b5-1 plan
John Fieldly
Chief Executive Officer · sold 143,167 at $51.18
$7.33M
14% of stake
Jul 31, 2025No plan
William H. Milmoe
Large holder · sold 100,000 at $47.50
$4.75M
0.6% of stake
Jul 31, 2025No plan
Deborah Desantis
Large holder · sold 100,000 at $47.50
$4.75M
0.6% of stake
Jul 31, 2025No plan
Dean Desantis
Large holder · sold 100,000 at $47.50
$4.75M
0.6% of stake
Jul 28, 2025 – Jul 29, 2025No plan
William H. Milmoe
Large holder · sold 200,000 at avg $47.50
$9.5M
1.1% of stake
Jul 28, 2025 – Jul 29, 2025No plan
Deborah Desantis
Large holder · sold 200,000 at avg $47.50
$9.5M
1.1% of stake
Jul 28, 2025 – Jul 29, 2025No plan
Dean Desantis
Large holder · sold 200,000 at avg $47.50
$9.5M
1.1% of stake
Jul 1, 2025No plan
William H. Milmoe
Large holder · sold 300,000 at avg $47.27
$14.2M
1.6% of stake
Jun 24, 202510b5-1 plan
John Fieldly
Chief Executive Officer · sold 130,803 at $45.00
$5.89M
11% of stake
Jun 10, 202510b5-1 plan
John Fieldly
Chief Executive Officer · sold 132,171 at $43.06
$5.69M
10% of stake
Mar 11, 2025No plan
Joyce Russell
Director · sold 4,000 at $28.47
$114k
17% of stake
Mar 11, 2025No plan
Caroline S Levy
Director · sold 70,000 at $26.84
$1.88M
62% of stake
Mar 6, 2025No plan
Paul H. Storey
Chief Supply Chain Officer · sold 10,188 at $25.77
$263k
18% of stake
Dec 12, 2024No plan
William H. Milmoe
Large holder · sold 65,000 at $31.15
$2.02M
20% of stake

How to read this. Insiders sell for many reasons: taxes, diversifying, a house. Open-market buys are rarer and say more. A 10b5-1 plan is a trading schedule set up months in advance, so those sales were not timed on news. Large holders (funds and 10% owners) are listed under Everything but not counted as insiders. If you own or watch CELH, we send a push when an executive buys or makes a large sale outside a plan.

Source: SEC Form 4 filings, filed within two business days of each trade and checked for new ones every hour.

Related stocks: Bottled & Canned Soft Drinks & Carbonated Waters

MNSTMonster Beverage Corporation

KDPKeurig Dr Pepper Inc.

KOThe Coca-Cola Company

PEPPepsiCo, Inc.

STZConstellation Brands, Inc.

BRCCBRC Inc.

Spot a number that looks wrong? Check it in CELH's SEC filings or

Download this analysis as a PDF (Pro)

Data sourced from SEC EDGAR filings and third-party price providers. Scores, valuations, and metrics are algorithmic estimates. This is not investment advice. See our Terms and Methodology.

2 of 2 free stocks used today

Keep analysing CELH

Create a free account and get 14 days of Premium: every stock and every tool.

Unlimited stocksQuality, fair value and dividends for 10,000+ stocks
Stock screenerFilter on quality, valuation and dividend safety
Portfolio trackerReal return, dividend calendar and portfolio quality
Editable DCFChange the assumptions and watch fair value move
Compare side by sideUp to 10 stocks in one table
Unlimited alertsPrice, P/E, Quality Score and yield

No card. Moves to Free after, unless you upgrade.

Already have an account?

Or come back tomorrow. Stocks on your watchlist are always free to view.