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Dutch Bros Inc. Insider Trading

BROS

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Last 12 months

Insiders bought 205K and sold $451M on the open market.

All of the selling was scheduled in advance under 10b5-1 plans.

Net open-market
−$451M
2 buys · 9 sales
Under a 10b5-1 plan
100%
of the value sold
Insiders who bought / sold
1 / 2
executives and directors
Last open-market buy
Aug 2026
Aug 13, 2026

Get an email when BROS's executives or directors buy, or make a large sale outside a plan.

Trades · last 2 years

  • Nov 2 – 410b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 2,388,812 at avg $44.55
    $106M
    38% of stake
  • Nov 2 – 410b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 831,480 at avg $44.55
    $37M
    38% of stake
  • Nov 2 – 410b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 1,557,332 at avg $44.55
    $69.4M
    38% of stake
  • Oct 3010b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 20,008 at $44.09
    882K
    0.9% of stake
  • Oct 3010b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 37,470 at $44.09
    $1.65M
    0.9% of stake
  • Oct 3010b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 57,478 at avg $44.09
    $2.53M
    0.9% of stake
  • Oct 2910b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 142,023 at $44.03
    $6.25M
    6.0% of stake
  • Oct 2910b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 266,000 at $44.03
    $11.7M
    6.0% of stake
  • Oct 2910b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 408,023 at avg $44.03
    $18M
    6.0% of stake
  • Oct 2010b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 50,709 at $44.01
    $2.23M
    2.1% of stake
  • Oct 2010b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 94,978 at $44.01
    $4.18M
    2.1% of stake
  • Oct 2010b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 145,687 at avg $44.01
    $6.41M
    2.1% of stake
  • Aug 13
    Todd Allan Penegor
    Director · bought 2,000 at $51.56
    103K
    37% of stake
  • Jun 10 – 1110b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 1,499,999 at avg $61.71
    $92.6M
    18% of stake
  • Jun 10 – 1110b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 522,109 at avg $61.70
    $32.2M
    18% of stake
  • Jun 10 – 1110b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 977,890 at avg $61.71
    $60.3M
    18% of stake
  • Jun 1010b5-1 plan
    Christine Barone
    CEO and President · sold 42,031 at $60.13
    $2.53M
    49% of stake
  • May 29 – Jun 110b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 749,999 at avg $58.26
    $43.7M
    8.2% of stake
  • May 29 – Jun 110b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 261,054 at avg $58.26
    $15.2M
    8.2% of stake
  • May 29 – Jun 110b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 488,945 at avg $58.26
    $28.5M
    8.2% of stake
  • May 27 – 2810b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 749,999 at avg $56.20
    $42.1M
    7.6% of stake
  • May 27 – 2810b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 261,054 at avg $56.20
    $14.7M
    7.6% of stake
  • May 27 – 2810b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 488,945 at avg $56.20
    $27.5M
    7.6% of stake
  • May 15
    Todd Allan Penegor
    Director · bought 2,000 at $51.18
    102K
    60% of stake
  • Nov 24, 2025 – Nov 25, 202510b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 2,500,000 at avg $54.77
    $137M
    99% of stake
  • Nov 24, 2025 – Nov 25, 202510b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 965,214 at avg $54.77
    $52.9M
    99% of stake
  • Nov 24, 2025 – Nov 25, 202510b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 1,534,786 at avg $54.77
    $84.1M
    99% of stake
  • Aug 25, 202510b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 787,681 at avg $68.94
    $54.3M
    24% of stake
  • Aug 25, 202510b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 304,113 at avg $68.94
    $21M
    24% of stake
  • Aug 25, 202510b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 483,568 at avg $68.94
    $33.3M
    24% of stake
  • Aug 21, 2025 – Aug 22, 202510b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 661,101 at avg $64.60
    $42.7M
    34% of stake
  • Aug 21, 2025 – Aug 22, 202510b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 1,051,218 at avg $64.60
    $67.9M
    34% of stake
  • Aug 21, 2025 – Aug 22, 202510b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 1,712,319 at avg $64.60
    $111M
    34% of stake
  • May 21, 2025 – May 22, 202510b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 1,263,479 at avg $66.45
    $84M
    20% of stake
  • May 21, 2025 – May 22, 202510b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 278,366 at avg $66.45
    $18.5M
    13% of stake
  • May 21, 2025 – May 22, 202510b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 985,113 at avg $66.45
    $65.5M
    24% of stake
  • May 19, 2025 – May 20, 202510b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 1,236,521 at avg $69.86
    $86.4M
    16% of stake
  • May 19, 2025 – May 20, 202510b5-1 plan
    DM Individual Aggregator, LLC
    Large holder · sold 686,848 at avg $71.16
    $48.9M
    24% of stake
  • May 20, 202510b5-1 plan
    DM Trust Aggregator, LLC
    Large holder · sold 549,673 at avg $68.24
    $37.5M
    12% of stake
  • Feb 27, 202510b5-1 plan
    Travis Boersma
    Executive Chairman of Board · sold 209,862 at avg $77.36
    $16.2M
    3.5% of stake
How to read this. Insiders sell for many reasons: taxes, diversifying, a house. Open-market buys are rarer and say more. A 10b5-1 plan is a trading schedule set up months in advance, so those sales were not timed on news. Large holders (funds and 10% owners) are listed under Everything but not counted as insiders. If you own or watch BROS, we send a push when an executive buys or makes a large sale outside a plan.

Source: SEC Form 4 filings, filed within two business days of each trade and checked for new ones every hour.

Peers

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Held by ETFs

BROS is in 83 US ETFs. The largest of them, with BROS's weight in each:

Spot a number that looks wrong? Check it in BROS's SEC filings or

Download this analysis as a PDF (Pro)

Data sourced from SEC EDGAR filings and third-party price providers. Scores, valuations, and metrics are algorithmic estimates. This is not investment advice. See our Terms and Methodology.

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Intrinsiqq is a Netherlands-based company operating in Rotterdam, KvK 73238007.