Crocs, Inc. (CROX) Insider Trading

Last 12 months

Insiders bought $836k and sold $10.2M on the open market.

None of the selling was scheduled in advance under a 10b5-1 plan. Chief Executive Officer Andrew Rees sold $4.15M on Aug 10 outside a plan.

Net open-market

−$9.38M

4 buys · 5 sales

Under a 10b5-1 plan

of the value sold

Insiders who bought / sold

3 / 3

executives and directors

Last open-market buy

Sep 2026

Sep 15, 2026

Get an email when CROX's executives or directors buy, or make a large sale outside a plan.

Trades · last 2 years

Date	Insider	Trade	Shares	Price	Value	Of their stake	Filing
Sep 15	Beth J Kaplan Director	Bought	885	$112.12	$99k	6.2%	Form 4
Sep 15	Thomas J Smach Director	Bought	680	$111.49	$76k	0.3%	Form 4
Sep 10	Thomas J Smach Director	Bought 2 parts	4,000	$109.38 average	$438k	1.9%	Form 4
Aug 7 – 10	Andrew Rees Chief Executive Officer	SoldNo plan 6 parts	30,000	$138.49 average	$4.15M	2.3%	Form 4
Jun 5	Andrew Rees Chief Executive Officer	SoldNo plan 3 parts	32,688	$118.09 average	$3.86M	2.6%	Form 4
Feb 20	Anne Mehlman EVP & Crocs Brand President	SoldNo plan	12,145	$100.06	$1.22M	8.5%	Form 4
Feb 20	Thomas J Smach Director	SoldNo plan	4,963	$100.00	$496k	2.3%	Form 4
Feb 13	Thomas J Smach Director	SoldNo plan	5,000	$98.41	$492k	2.2%	Form 4
Nov 11, 2025	John B Replogle Director	Bought	3,000	$74.50	$224k	19%	Form 4
Aug 12, 2025	Susan L. Healy EVP, Chief Financial Officer	Bought	2,000	$76.56	$153k	4.2%	Form 4
Aug 8, 2025	John B Replogle Director	Bought 2 parts	3,261	$76.69 average	$250k	27%	Form 4
May 12, 2025	Ian Bickley Director	SoldNo plan	3,044	$115.90	$353k	10.0%	Form 4
May 9, 2025	Thomas J Smach Director	SoldNo plan	9,139	$109.47	$1M	4.2%	Form 4
Feb 21, 2025	Shannon Sisler EVP, Chief People Officer	SoldNo plan	4,659	$109.75	$511k	14%	Form 4
Feb 18, 2025	Adam Michaels EVP, Chief Digital Officer	SoldNo plan 2 parts	15,000	$106.69 average	$1.6M	14%	Form 4
Nov 13, 2024	Susan L. Healy EVP, Chief Financial Officer	Bought	1,000	$99.70	$100k	4.6%	Form 4
Oct 30, 2024	John B Replogle Director	Bought	2,240	$112.60	$252k	32%	Form 4

Sep 15
Beth J Kaplan
Director · bought 885 at $112.12
$99k
6.2% of stake
Sep 15
Thomas J Smach
Director · bought 680 at $111.49
$76k
0.3% of stake
Sep 10
Thomas J Smach
Director · bought 4,000 at avg $109.38
$438k
1.9% of stake
Aug 7 – 10No plan
Andrew Rees
Chief Executive Officer · sold 30,000 at avg $138.49
$4.15M
2.3% of stake
Jun 5No plan
Andrew Rees
Chief Executive Officer · sold 32,688 at avg $118.09
$3.86M
2.6% of stake
Feb 20No plan
Anne Mehlman
EVP & Crocs Brand President · sold 12,145 at $100.06
$1.22M
8.5% of stake
Feb 20No plan
Thomas J Smach
Director · sold 4,963 at $100.00
$496k
2.3% of stake
Feb 13No plan
Thomas J Smach
Director · sold 5,000 at $98.41
$492k
2.2% of stake
Nov 11, 2025
John B Replogle
Director · bought 3,000 at $74.50
$224k
19% of stake
Aug 12, 2025
Susan L. Healy
EVP, Chief Financial Officer · bought 2,000 at $76.56
$153k
4.2% of stake
Aug 8, 2025
John B Replogle
Director · bought 3,261 at avg $76.69
$250k
27% of stake
May 12, 2025No plan
Ian Bickley
Director · sold 3,044 at $115.90
$353k
10.0% of stake
May 9, 2025No plan
Thomas J Smach
Director · sold 9,139 at $109.47
$1M
4.2% of stake
Feb 21, 2025No plan
Shannon Sisler
EVP, Chief People Officer · sold 4,659 at $109.75
$511k
14% of stake
Feb 18, 2025No plan
Adam Michaels
EVP, Chief Digital Officer · sold 15,000 at avg $106.69
$1.6M
14% of stake
Nov 13, 2024
Susan L. Healy
EVP, Chief Financial Officer · bought 1,000 at $99.70
$100k
4.6% of stake
Oct 30, 2024
John B Replogle
Director · bought 2,240 at $112.60
$252k
32% of stake

How to read this. Insiders sell for many reasons: taxes, diversifying, a house. Open-market buys are rarer and say more. A 10b5-1 plan is a trading schedule set up months in advance, so those sales were not timed on news. Large holders (funds and 10% owners) are listed under Everything but not counted as insiders. If you own or watch CROX, we send a push when an executive buys or makes a large sale outside a plan.

Source: SEC Form 4 filings, filed within two business days of each trade and checked for new ones every hour.

Related stocks: Rubber & Plastics Footwear

DECKDeckers Outdoor Corporation

ATRAptarGroup, Inc.

ENTGEntegris, Inc.

WMSAdvanced Drainage Systems, Inc.

CSLCarlisle Companies Inc.

AWIArmstrong World Industries, Inc.

NPOEnPro Industries Inc.

NWLNewell Brands Inc.

Spot a number that looks wrong? Check it in CROX's SEC filings or

Download this analysis as a PDF (Pro)

Data sourced from SEC EDGAR filings and third-party price providers. Scores, valuations, and metrics are algorithmic estimates. This is not investment advice. See our Terms and Methodology.

2 of 2 free stocks used today

Keep analysing CROX

Create a free account and get 14 days of Premium: every stock and every tool.

Unlimited stocksQuality, fair value and dividends for 10,000+ stocks
Stock screenerFilter on quality, valuation and dividend safety
Portfolio trackerReal return, dividend calendar and portfolio quality
Editable DCFChange the assumptions and watch fair value move
Compare side by sideUp to 10 stocks in one table
Unlimited alertsPrice, P/E, Quality Score and yield

No card. Moves to Free after, unless you upgrade.

Already have an account?

Or come back tomorrow. Stocks on your watchlist are always free to view.