Starbucks Corporation Insider Trading

SBUX

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Last 12 months

Insiders bought 995K and sold $2.24M on the open market.

All of the selling was scheduled in advance under 10b5-1 plans.

Net open-market

−$1.25M

1 buy · 14 sales

Under a 10b5-1 plan

100%

of the value sold

Insiders who bought / sold

1 / 2

executives and directors

Last open-market buy

Nov 2025

Nov 10, 2025

Get an email when SBUX's executives or directors buy, or make a large sale outside a plan.

Trades · last 2 years

Date	Insider	Trade	Shares	Price	Value	Of their stake	Filing
Oct 20	Brady Brewer ceo, International	Sold10b5-1 plan	588	$100.00	59K	0.8%	Form 4
Oct 5	Brady Brewer ceo, International	Sold10b5-1 plan	1,641	$94.76	156K	2.2%	Form 4
Sep 4	Brady Brewer ceo, International	Sold10b5-1 plan	2,229	$105.60	235K	3.0%	Form 4
Aug 5	Brady Brewer ceo, International	Sold10b5-1 plan	2,229	$105.99	236K	2.9%	Form 4
Jul 6	Brady Brewer ceo, International	Sold10b5-1 plan	2,229	$104.00	232K	2.8%	Form 4
Jun 11	Brady Brewer ceo, International	Sold10b5-1 plan	588	$100.00	59K	0.7%	Form 4
Jun 5	Brady Brewer ceo, International	Sold10b5-1 plan	1,641	$94.33	155K	2.0%	Form 4
May 5	Brady Brewer ceo, International	Sold10b5-1 plan	2,229	$104.81	234K	2.7%	Form 4
Apr 29	Sara Kelly evp, chief partner officer	Sold10b5-1 plan	2,000	$105.00	210K	3.4%	Form 4
Apr 17	Brady Brewer ceo, International	Sold10b5-1 plan	588	$100.00	59K	0.7%	Form 4
Apr 6	Brady Brewer ceo, International	Sold10b5-1 plan	1,641	$90.00	148K	1.9%	Form 4
Mar 9	Brady Brewer ceo, International	Sold10b5-1 plan	588	$100.00	59K	0.7%	Form 4
Mar 5	Sara Kelly evp, chief partner officer	Sold10b5-1 plan	2,500	$97.12	243K	4.0%	Form 4
Mar 5	Brady Brewer ceo, International	Sold10b5-1 plan	1,641	$97.12	159K	1.9%	Form 4
Nov 10, 2025	Jorgen Vig Knudstorp Director	Bought	11,700	$85.00	995K	28%	Form 4
Nov 29, 2024	Sara Kelly evp, chief partner officer	Sold10b5-1 plan	19,102	$101.37	$1.94M	29%	Form 4
Nov 21, 2024	Rachel Ruggeri evp, cfo	Sold10b5-1 plan	1,491	$99.54	148K	1.8%	Form 4
Nov 15, 2024	Rachel Ruggeri evp, cfo	Sold10b5-1 plan	1,452	$99.07	144K	2.2%	Form 4

Oct 2010b5-1 plan
Brady Brewer
ceo, International · sold 588 at $100.00
59K
0.8% of stake
Oct 510b5-1 plan
Brady Brewer
ceo, International · sold 1,641 at $94.76
156K
2.2% of stake
Sep 410b5-1 plan
Brady Brewer
ceo, International · sold 2,229 at $105.60
235K
3.0% of stake
Aug 510b5-1 plan
Brady Brewer
ceo, International · sold 2,229 at $105.99
236K
2.9% of stake
Jul 610b5-1 plan
Brady Brewer
ceo, International · sold 2,229 at $104.00
232K
2.8% of stake
Jun 1110b5-1 plan
Brady Brewer
ceo, International · sold 588 at $100.00
59K
0.7% of stake
Jun 510b5-1 plan
Brady Brewer
ceo, International · sold 1,641 at $94.33
155K
2.0% of stake
May 510b5-1 plan
Brady Brewer
ceo, International · sold 2,229 at $104.81
234K
2.7% of stake
Apr 2910b5-1 plan
Sara Kelly
evp, chief partner officer · sold 2,000 at $105.00
210K
3.4% of stake
Apr 1710b5-1 plan
Brady Brewer
ceo, International · sold 588 at $100.00
59K
0.7% of stake
Apr 610b5-1 plan
Brady Brewer
ceo, International · sold 1,641 at $90.00
148K
1.9% of stake
Mar 910b5-1 plan
Brady Brewer
ceo, International · sold 588 at $100.00
59K
0.7% of stake
Mar 510b5-1 plan
Sara Kelly
evp, chief partner officer · sold 2,500 at $97.12
243K
4.0% of stake
Mar 510b5-1 plan
Brady Brewer
ceo, International · sold 1,641 at $97.12
159K
1.9% of stake
Nov 10, 2025
Jorgen Vig Knudstorp
Director · bought 11,700 at $85.00
995K
28% of stake
Nov 29, 202410b5-1 plan
Sara Kelly
evp, chief partner officer · sold 19,102 at $101.37
$1.94M
29% of stake
Nov 21, 202410b5-1 plan
Rachel Ruggeri
evp, cfo · sold 1,491 at $99.54
148K
1.8% of stake
Nov 15, 202410b5-1 plan
Rachel Ruggeri
evp, cfo · sold 1,452 at $99.07
144K
2.2% of stake

How to read this. Insiders sell for many reasons: taxes, diversifying, a house. Open-market buys are rarer and say more. A 10b5-1 plan is a trading schedule set up months in advance, so those sales were not timed on news. Large holders (funds and 10% owners) are listed under Everything but not counted as insiders. If you own or watch SBUX, we send a push when an executive buys or makes a large sale outside a plan.

Source: SEC Form 4 filings, filed within two business days of each trade and checked for new ones every hour.

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Held by ETFs

SBUX is in 335 US ETFs. The largest of them, with SBUX's weight in each:

Spot a number that looks wrong? Check it in SBUX's SEC filings or

Download this analysis as a PDF (Pro)

Data sourced from SEC EDGAR filings and third-party price providers. Scores, valuations, and metrics are algorithmic estimates. This is not investment advice. See our Terms and Methodology.

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