Planet Labs PBC (PL) Insider Trading

Last 12 months

Insiders sold $43.1M and bought nothing on the open market.

70% of the selling was scheduled in advance under 10b5-1 plans. President & CFO Ashley F. Johnson sold $7.02M on Apr 2, 9.5% of their stake, outside a plan. The last open-market buy by an executive or director was in Oct 2025.

Net open-market

−$43.1M

0 buys · 21 sales

Under a 10b5-1 plan

70%

of the value sold

Insiders who bought / sold

0 / 8

executives and directors

Last open-market buy

Oct 2025

Oct 9, 2025

Get an email when PL's executives or directors buy, or make a large sale outside a plan.

Trades · last 2 years

Date	Insider	Trade	Shares	Price	Value	Of their stake	Filing
Oct 15	Kristen Robinson Director	Sold10b5-1 plan	40,000	$14.14	$566k	17%	Form 4
Oct 13	John W Raymond Director	Sold10b5-1 plan	6,494	$15.23	$99k	15%	Form 4
Oct 1	Ita M Brennan Director	Sold10b5-1 plan	11,500	$16.30	$187k	4.4%	Form 4
Sep 17	Ashley F. Johnson President & CFO	Sold10b5-1 plan	55,663	$16.96	$944k	3.5%	Form 4
Sep 17	Robert H Schingler Co-Founder Chief Strategy Off.	Sold10b5-1 plan	52,240	$16.96	$886k	5.5%	Form 4
Jul 23	Ashley F. Johnson President & CFO	Sold10b5-1 plan 2 parts	110,028	$22.08 average	$2.43M	4.6%	Form 4
Jul 15	Kristen Robinson Director	Sold10b5-1 plan	37,107	$25.05	$930k	7.0%	Form 4
Jul 13	John W Raymond Director	Sold10b5-1 plan	6,494	$26.16	$170k	6.9%	Form 4
Jul 10	William Spencer Marshall Co-Founder and CEO	Sold10b5-1 plan	200,000	$25.92	$5.18M	6.9%	Form 4
Jul 10	Robert H Schingler Co-Founder Chief Strategy Off.	Sold10b5-1 plan 2 parts	89,593	$25.92 average	$2.32M	7.9%	Form 4
Jul 1	Ita M Brennan Director	Sold10b5-1 plan	11,500	$33.00	$380k	4.4%	Form 4
Apr 15	Ita M Brennan Director	Sold10b5-1 plan	36,500	$33.91	$1.24M	12%	Form 4
Apr 6	Robert H Schingler Co-Founder Chief Strategy Off.	Sold10b5-1 plan	73,683	$35.07	$2.58M	5.6%	Form 4
Apr 6	William Spencer Marshall Co-Founder and CEO	Sold10b5-1 plan	200,000	$35.07	$7.01M	5.9%	Form 4
Apr 2	Ashley F. Johnson President & CFO	SoldNo plan 2 parts	200,000	$35.10 average	$7.02M	9.5%	Form 4
Jan 22	Vijaya Gadde Director	SoldNo plan	20,000	$26.77	$535k	7.4%	Form 4
Jan 21	Kristen Robinson Director	SoldNo plan	47,835	$26.96	$1.29M	8.3%	Form 4
Jan 21	Ashley F. Johnson President & CFO	SoldNo plan 2 parts	150,731	$27.01 average	$4.07M	7.2%	Form 4
Dec 26, 2025	Robert H Schingler Co-Founder Chief Strategy Off.	Sold10b5-1 plan	73,782	$19.35	$1.43M	6.0%	Form 4
Dec 26, 2025	William Spencer Marshall Co-Founder and CEO	Sold10b5-1 plan	200,000	$19.36	$3.87M	6.6%	Form 4
Nov 11, 2025	Gary B Smith Director	SoldNo plan	20	$12.69	$254	<0.1%	Form 4
Oct 13, 2025	Robert H Schingler Co-Founder Chief Strategy Off.	Sold10b5-1 plan	81,656	$15.50	$1.27M	6.0%	Form 4
Oct 13, 2025	William Spencer Marshall Co-Founder and CEO	Sold10b5-1 plan	200,000	$15.50	$3.1M	6.0%	Form 4
Oct 9, 2025	Gary B Smith Director	Bought	20	$15.66	$313	<0.1%	Form 4
Oct 6, 2025	Carl Bass Director	SoldNo plan	376,748	$15.67	$5.9M	54%	Form 4

Oct 1510b5-1 plan
Kristen Robinson
Director · sold 40,000 at $14.14
$566k
17% of stake
Oct 1310b5-1 plan
John W Raymond
Director · sold 6,494 at $15.23
$99k
15% of stake
Oct 110b5-1 plan
Ita M Brennan
Director · sold 11,500 at $16.30
$187k
4.4% of stake
Sep 1710b5-1 plan
Ashley F. Johnson
President & CFO · sold 55,663 at $16.96
$944k
3.5% of stake
Sep 1710b5-1 plan
Robert H Schingler
Co-Founder Chief Strategy Off. · sold 52,240 at $16.96
$886k
5.5% of stake
Jul 2310b5-1 plan
Ashley F. Johnson
President & CFO · sold 110,028 at avg $22.08
$2.43M
4.6% of stake
Jul 1510b5-1 plan
Kristen Robinson
Director · sold 37,107 at $25.05
$930k
7.0% of stake
Jul 1310b5-1 plan
John W Raymond
Director · sold 6,494 at $26.16
$170k
6.9% of stake
Jul 1010b5-1 plan
William Spencer Marshall
Co-Founder and CEO · sold 200,000 at $25.92
$5.18M
6.9% of stake
Jul 1010b5-1 plan
Robert H Schingler
Co-Founder Chief Strategy Off. · sold 89,593 at avg $25.92
$2.32M
7.9% of stake
Jul 110b5-1 plan
Ita M Brennan
Director · sold 11,500 at $33.00
$380k
4.4% of stake
Apr 1510b5-1 plan
Ita M Brennan
Director · sold 36,500 at $33.91
$1.24M
12% of stake
Apr 610b5-1 plan
Robert H Schingler
Co-Founder Chief Strategy Off. · sold 73,683 at $35.07
$2.58M
5.6% of stake
Apr 610b5-1 plan
William Spencer Marshall
Co-Founder and CEO · sold 200,000 at $35.07
$7.01M
5.9% of stake
Apr 2No plan
Ashley F. Johnson
President & CFO · sold 200,000 at avg $35.10
$7.02M
9.5% of stake
Jan 22No plan
Vijaya Gadde
Director · sold 20,000 at $26.77
$535k
7.4% of stake
Jan 21No plan
Kristen Robinson
Director · sold 47,835 at $26.96
$1.29M
8.3% of stake
Jan 21No plan
Ashley F. Johnson
President & CFO · sold 150,731 at avg $27.01
$4.07M
7.2% of stake
Dec 26, 202510b5-1 plan
Robert H Schingler
Co-Founder Chief Strategy Off. · sold 73,782 at $19.35
$1.43M
6.0% of stake
Dec 26, 202510b5-1 plan
William Spencer Marshall
Co-Founder and CEO · sold 200,000 at $19.36
$3.87M
6.6% of stake
Nov 11, 2025No plan
Gary B Smith
Director · sold 20 at $12.69
$254
<0.1% of stake
Oct 13, 202510b5-1 plan
Robert H Schingler
Co-Founder Chief Strategy Off. · sold 81,656 at $15.50
$1.27M
6.0% of stake
Oct 13, 202510b5-1 plan
William Spencer Marshall
Co-Founder and CEO · sold 200,000 at $15.50
$3.1M
6.0% of stake
Oct 9, 2025
Gary B Smith
Director · bought 20 at $15.66
$313
<0.1% of stake
Oct 6, 2025No plan
Carl Bass
Director · sold 376,748 at $15.67
$5.9M
54% of stake

How to read this. Insiders sell for many reasons: taxes, diversifying, a house. Open-market buys are rarer and say more. A 10b5-1 plan is a trading schedule set up months in advance, so those sales were not timed on news. Large holders (funds and 10% owners) are listed under Everything but not counted as insiders. If you own or watch PL, we send a push when an executive buys or makes a large sale outside a plan.

Source: SEC Form 4 filings, filed within two business days of each trade and checked for new ones every hour.

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Spot a number that looks wrong? Check it in PL's SEC filings or

Download this analysis as a PDF (Pro)

Data sourced from SEC EDGAR filings and third-party price providers. Scores, valuations, and metrics are algorithmic estimates. This is not investment advice. See our Terms and Methodology.

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