Data sourced from SEC EDGAR filings and third-party price providers. Scores, valuations, and metrics are algorithmic estimates. This is not investment advice. See our Terms and Methodology.
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Data sourced from SEC EDGAR filings and third-party price providers. Scores, valuations, and metrics are algorithmic estimates. This is not investment advice. See our Terms and Methodology.
4imprint Group plc is a direct marketer of promotional products, specializing in customized merchandise that businesses use to promote their brands, services, products, or events. Operating primarily in North America, with a smaller presence in the UK and Ireland, the company generates the vast majority of its revenue—approximately 98% or $1,342.7 million in 2024—from the USA and Canada, supported by facilities in Oshkosh and Appleton, Wisconsin, and employing around 1,603 people there. The UK and Ireland operations, based in Manchester, England, contribute about 2% or $25.2 million with 47 employees. Founded on the principle of simplifying and cost-effectively delivering promotional items since 1987, 4imprint Group plc employs a data-driven direct marketing model, leveraging online, offline, and brand-based techniques to serve fragmented markets. Key features include an extensive curated product range, exceptional customer service with guarantees like on-time shipment or free orders and 100% satisfaction, innovative technology for efficient processing, and exclusive brands such as Crossland®, Refresh®, and Better Choices® for sustainable options. As a publicly listed entity incorporated in 1921, it holds notable market share in the US promotional products industry, focusing on organic growth and stakeholder value through robust governance and community engagement.
£37.90
+£0.10 (+0.26%)
EOD Jul 3, 2026
10.78% operating margin is respectable but not wide. ROIC at 61.26%. Suggests the business covers its cost of capital, but doesn't point to a wide moat.
Revenue declined 1.5% YoY. The question is whether this is cyclical or a structural shift.
ROIC dropped from 66.68% to 61.26%, capital efficiency is deteriorating.
12.5x earnings, 11.2x FCF. The multiple is below average. Either the market is pricing in deterioration you should investigate, or there's genuine value here.
Based on TTM earnings · Diluted shares
Profitability & Returns
Revenue (TTM)
$1.35B
▼ -1.5% YoY
Net Income (TTM)
$114M
▼ -3.1% YoY
Op. Margin
10.78%
ROIC
61.26%
▼ -5.4pp YoY
Cash Flow & Balance Sheet
FCF (TTM)
$127M
▲ +12.4% YoY
Op. Cash Flow (TTM)
$158M
▲ +5.0% YoY
Net Debt
-$129M
Net Cash Position
Cash & Equiv.
$133M
3Y CAGR: +17.0%
3Y CAGR: +35.7%
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At a P/E of 12.5 and a price-to-free-cash-flow of 11.2, 4imprint Group (FOUR.XLON) trades below a two-stage DCF intrinsic value of about $232.29 per share, so at $37.90 the stock looks undervalued (512.9% below estimated intrinsic value). A high multiple is not the same as overvalued: fast-growing, high-quality businesses can deserve a premium. See the general approach in how to tell if a stock is overvalued.
On quality, 4imprint Group scores 86/100 on Intrinsiqq's quality scorecard (a high-quality business on these measures), weighing growth, margins, returns on capital, share count, and balance-sheet strength. It currently yields about 10.0%; see dividend safety for coverage and history. All figures are computed from SEC filings; read the full methodology. This is analysis, not investment advice.
Intrinsiqq's two-stage DCF estimates an intrinsic value of about $232.29 per share for FOUR.XLON, projecting its recent free cash flow forward with a growth rate that fades toward a long-run rate and discounting it back to today. Applying a 25% margin of safety gives a more conservative fair-value entry around $174.22. At today's $37.90, that puts the stock about 512.9% below estimated intrinsic value. The result is sensitive to the growth and discount-rate inputs, so it is best to run conservative, base and optimistic cases. You can adjust all of them yourself with the sliders on the DCF tab.
4imprint Group scores 86 out of 100 on Intrinsiqq's quality score, a weighted blend of 8 metrics each scored 0 to 100, which makes it a high-quality business on these measures. Recent fundamentals include a 10.8% operating margin and a 61.3% return on invested capital. The score weighs revenue and free-cash-flow growth, operating margins, return on invested capital, share-count change, and balance-sheet strength, all computed from SEC filings, not opinion. Because valuation only means something relative to quality, the full metric-by-metric breakdown is on the quality scorecard.
Yes, 4imprint Group pays a regular dividend of about $5.07 per share per year (typically in quarterly installments), a yield of roughly 10.0% at the current price. That is a payout ratio of about 125.7% of earnings, so the dividend is stretched at this level. 4imprint Group has grown the dividend at roughly 142.4% a year over the past few years. A low headline yield is not the same as a weak dividend: what matters is how well earnings and free cash flow cover the payout and whether it is growing, not the percentage alone. For FOUR.XLON's full payout history, growth streak and dividend-safety score, see the dividends tab.
That depends on valuation and quality together, not either alone. FOUR.XLON currently trades below its estimated intrinsic value and scores 86/100 on quality (high-quality). It also yields about 10.0%. A cheap price is only a bargain if the business is durable, and a premium can be justified by genuine quality, so the two questions, "is it cheap?" and "is it good?", only make sense side by side. Read the valuation against the quality scorecard, run the DCF on your own assumptions, and decide for yourself. This is analysis from SEC filings, not investment advice.