Booking Holdings Inc.
We aim to provide consumers with a best-in-class experience with tailored planning, payment, language, and other options seamlessly connecting them with our travel service provider partners. We offer these services through five primary consumer-facing brands: Booking.com, Priceline, Agoda, KAYAK, and OpenTable: Accommodations Ground Transportation Flights Activities Restaurants Meta Search Book…
$161.11
+$2.73 (+1.72%)
EOD Oct 22, 2026
Margins and capital returns are both well above average: 32.79% operating margin, ROIC at 40.37%. Consistent with durable pricing power, though that alone doesn't make it a buy.
Revenue grew 13.4%, still solid.
Even for strong businesses, today's 18x P/E means the stock needs to keep delivering. There's no margin of safety if growth disappoints.
17.9x earnings, 12.7x FCF. Valuation is in a reasonable range. The main question is whether the business can re-accelerate or if current trajectory is already priced in.
Price History
Valuation & Multiples
Based on TTM earnings · Diluted shares
Profitability & Returns
Revenue (TTM)
$28.24B
▲ +13.4% YoY
Net Income (TTM)
$7.21B
▼ -8.1% YoY
Op. Margin
32.87%
▲ +1.0pp YoY
ROIC
37.62%
▲ +2.2pp YoY
Cash Flow & Balance Sheet
FCF (TTM)
$9.54B
▲ +15.1% YoY
Op. Cash Flow (TTM)
$9.86B
▲ +13.0% YoY
Net Debt
$3.48B
Cash & Equiv.
$17.21B
5Y CAGR: +31.7%
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SourceComputed from the 10-Q filed 27 Jul 2026, covering the period ending 30 Jun 2026, as reported to the SEC. Data last refreshed 5 Aug 2026. How this is calculated.
Price from market data, last close as of 22 Oct 2026. Fiscal year ends Dec. Sector medians are approximate S&P 500 benchmarks and update periodically.
Is Booking Holdings (BKNG) overvalued?
At a P/E of 17.9 and a price-to-free-cash-flow of 12.7, Booking Holdings (BKNG) trades below a two-stage DCF intrinsic value of about $620.82 per share, so at $161.11 the stock looks undervalued (285.3% below estimated intrinsic value). A high multiple is not the same as overvalued: fast-growing, high-quality businesses can deserve a premium. See the general approach in how to tell if a stock is overvalued.
On quality, Booking Holdings scores 97/100 on Intrinsiqq's quality scorecard (a high-quality business on these measures), weighing growth, margins, returns on capital, share count, and balance-sheet strength. It currently yields about 1.1%; see dividend safety for coverage and history. All figures are computed from SEC filings; read the full methodology, or see how the market compares in our US profitability statistics. This is analysis, not investment advice.
Frequently asked
What is Booking Holdings's fair value?+
Intrinsiqq's two-stage DCF estimates an intrinsic value of about $620.82 per share for BKNG, projecting its recent free cash flow forward with a growth rate that fades toward a long-run rate and discounting it back to today. Applying a 25% margin of safety gives a more conservative fair-value entry around $465.62. At today's $161.11, that puts the stock about 285.3% below estimated intrinsic value. The result is sensitive to the growth and discount-rate inputs, so it is best to run conservative, base and optimistic cases. You can adjust all of them yourself with the sliders on the DCF tab.
Is Booking Holdings a high-quality business?+
Booking Holdings scores 97 out of 100 on Intrinsiqq's quality score, a weighted blend of 8 metrics each scored 0 to 100, which makes it a high-quality business on these measures. Recent fundamentals include a 32.9% operating margin and a 37.6% return on invested capital. The score weighs revenue and free-cash-flow growth, operating margins, return on invested capital, share-count change, and balance-sheet strength, all computed from SEC filings, not opinion. Because valuation only means something relative to quality, the full metric-by-metric breakdown is on the quality scorecard.
Does Booking Holdings (BKNG) pay a dividend, and how much?+
Yes, Booking Holdings pays a regular dividend of about $1.66 per share per year (typically in quarterly installments), a yield of roughly 1.1% at the current price. That is a payout ratio of about 17.8% of earnings, so the dividend is amply covered by earnings. A low headline yield is not the same as a weak dividend: what matters is how well earnings and free cash flow cover the payout and whether it is growing, not the percentage alone. For BKNG's full payout history, growth streak and dividend-safety score, see the dividends tab.
Is Booking Holdings a good stock to buy right now?+
That depends on valuation and quality together, not either alone. BKNG currently trades below its estimated intrinsic value and scores 97/100 on quality (high-quality). It also yields about 1.1%. A cheap price is only a bargain if the business is durable, and a premium can be justified by genuine quality, so the two questions, "is it cheap?" and "is it good?", only make sense side by side. Read the valuation against the quality scorecard, run the DCF on your own assumptions, and decide for yourself. This is analysis from SEC filings, not investment advice.
Related stocks: Transportation Services
Spot a number that looks wrong? Check it in BKNG's SEC filings or
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Data sourced from SEC EDGAR filings and third-party price providers. Scores, valuations, and metrics are algorithmic estimates. This is not investment advice. See our Terms and Methodology.
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